Some former KFC restaurants in Russia began reopening as Rostic's on April 25, as the new owners revive a brand born soon after the collapse of the Soviet Union. Last week, KFC's U.S. parent company, Yum! Brands, finalized its exit from Russia, transferring master franchise rights to Smart Service, a local franchisee led by Konstantin Kotov and Andrei Oskolkov. The deal included all its Russian KFC restaurants, its operating system, and the trademark for the Rostic's brand, which was KFC's vehicle for expansion in Russia. Yum! Brands announced plans to exit Russia last year after Moscow invaded Ukraine. To read the original story by Reuters, click here.
Russia Revives Fried Chicken Chain Rostic's After KFC Owner Leaves
People walk past a former KFC restaurant reopened as Rostic's in Moscow on April 25.