Russian State Media Posting More On TikTok Ahead Of U.S. Election

Russian state-affiliated accounts have boosted their use of TikTok and are getting more engagement on the short-form-video platform ahead of the U.S. presidential election, according to a study published on May 2 by the Washington-based Brookings Institution. The report states that Russia is increasingly leveraging TikTok to disseminate Kremlin messages in both English and Spanish, with state-linked accounts posting far more frequently on the platform than they did two years ago. Such accounts are also active on other social media platforms. However, the report says user engagement has been much higher on TikTok.