Accessibility links

Breaking News

Russian Men Shake Up Gender Norms With Popular Beauty Blogs


Russian Men Shake Up Gender Norms With Popular Beauty Blogs
please wait

No media source currently available

0:00 0:02:33 0:00

In Russia, a few male bloggers have earned online followers and a source of income in conventionally female territory: offering makeup and beauty advice. Two such beauty pros say they've angered some viewers by challenging traditional gender roles, but they also see Russian audiences opening up to new ideas.

XS
SM
MD
LG